As authors and bloggers, we hear that we need to grow a following, or an author platform, and this is the digital measure of success. So, we write blog posts and posts promos in the hopes that readers will be drawn to our blogs and fall in love with them, and subscribe to them. Then we start counting “like” or other reactions on all of our social media sites, and when they start accruing, we tell ourselves, “Look! It’s working! Lots of people “like” my promos. My following is growing!”
But, I would argue that the number of “likes” we get on social is not a true and accurate measure of success, or even popularity, and it certainly isn’t any indication that we are moving any closer to increasing book sales, or blog visits. Think about it. Just because several people “liked” a promo on social media, doesn’t mean that any of those people clicked through to actually read the blog post or buy the book. In fact, I’d venture that the majority of “likes” on social media do not click through. They may be “liking” the promo, but they aren’t reading your work. They are probably a more accurate measure of promotional success, than they are the size of the reader following.
Of course, this isn’t the case with “likes” that appear on the blog site itself. Watching those numbers increase is a big deal, because they are an indication that people are reading your work. When the number of subscribers increase, that’s when you know that those folks who “liked” your posts, are truly finding your content of interest enough to come back and visit again. This is what bloggers strive for when trying to grow a following. (But alas, many of those followers may have subscribed may become inactive over time, letting email notifications go unopened.) Even with a large following, we are still challenged to keep readers engaged and entertained or informed. Growing a reader following is an unending process and you have to keep at it over time with quality content to maintain it.
So, why do we even bother with “likes” on social media? They may make us feel good, but do they have some other value? Are we all just striving to go viral because that’s the current measure of success on social media? The answer is that they do, indeed, have value, because they are a form of engagement with existing and potential readers. And engagement is the key to growing a solid following, with members who enjoy reading your writing and want to hear what you have to say, or the story that you have to tell.
Engagement is one of the major objectives that social media marketing is aimed at. Readers whom you engage with in some manner are more likely to subscribe to your blog or buy a book. Readers who do have engagement of some sort with a book’s author are also more likely to leave a review for that book. Favorable reviews increase the chances that someone else, previously unfamiliar with you or your work, will also buy your book.
So, as an author, don’t totally dismiss all those “likes” as unimportant, thinking that they don’t mean the ‘liker’ really likes you or your work, but instead make use of them as a chance to engage with the ‘liker’, even it is just to say thanks for “liking” my promo post. Encourage readers to click through and actually read the blog post, or buy the book in the promos, and be thankful for any engagement received.
And for heaven’s sake, be sure to reply back. Even giving a quick emoji is a form of response, and considered engagement, so take the time to reply or reach out to those people who “like” promos, engage with them, even if it’s obvious they haven’t clicked through. They will remember the next time they see one of your promos, so you’ve increased recognition and awareness, and maybe, just maybe they’ll subscribe to your blog or even buy a book.
And as readers and social media hounds, please click through and read the actual blog posts and leave a comment to clue the author in to the fact that you did. If you do buy a book, please take the time to leave a brief review to show support for the author. Being an author and getting our work out there is not easy, especially in the trying times we live in, so let’s lift each other up and support one another. Every author can’t be your favorite, but engagement and reviews are easy ways to support the ones who are.
Like this post? Let me know in the comments. You can be sure not to miss any of Writing to be Read’s content by subscribing to e-mail or following on WordPress. If you found this content helpful or entertaining, please share.
I’m a sucker for a good ghost story. I think most people are. That is why Where Spirits Linger will be the theme for the 2021 WordCrafter Short Fiction Contest. WordCrafter Press is looking for quality paranormal stories in which setting plays a key role, for publication of its 2021 paranormal anthology. Haunted houses, hotels, cemeteries, and other places ‘where spirits linger’ are all fair game.
Guidelines
Submit a paranormal story in which the setting plays a key role. I want to read your ghost story!
Stories should be less than 10,000 words and have paranormal elements.
Flash fiction is accepted as long as it is a complete story, with beginning, middle and end.
Submit only works that are unpublished and for which you hold copyright.
Submit stories in a word doc, double spaced with legible 12 pt font, in standard manuscript format.
Submit stories to kayebooth@yahoo.com with Submission: [Your Title] in the subject line. Submit your $5 entry fee using the ‘Pay with PayPal’ button below.
Submission Deadline: April 30th, 2021
If you receive an invitation for the anthology, you will also be asked to submit a short author bio and photo.
No simultaneous submissions. You should receive a reply 30 – 45 days after submission deadline.
Multiple submissions are accepted with appropriate entry fee for each individual story.
All entries are eligible for publication in the Where Spirits Linger anthology, to be released in October 2021. The winning submission is guaranteed publication, and the author will receive a $25 Amazon gift card.
Contest Submission Fee
All contest entries are eligible for publication in the 2021 WordCrafter paranormal anthology, “Where Spirits Linger”.
Like this post? Let me know in the comments. You can be sure not to miss any of Writing to be Read’s great content by subscribe to e-mail or following on WordPress. If you found this content helpful or entertaining, please share.
As with other WordFire Press anthologies I’ve read which were edited by Lisa Mangum, Hold Your Fire is an exceptional collection of stories, written by an all star cast of authors, that kept this reader turning pages in anticipation from one story to the next. Each of these stories were so enjoyable that it is difficult to pick favorites to be included in this review. They are all unique and delightful sparks of the creative imagination.
Hold Your Fire includes unique, thought provoking stories which you will find nowhere else. “Splendid Mirage: The Seeker’s Tale”, by Kevin J. Anderson and Neil Peart tells a tale of a never ending quest and the one who carries it’s great burden. “The Fire Sermon”, by Mary Pletsch had me pondering the fine line between a blessing and a curse, when the characters that inhabit this story show their true inner sparks. In “The White Feather”, by Shannon Fox, it takes a touch from beyond the veil to pull Jae from her grief over the death of her friend and re-spark her creativity. Venture into the fairytale land of Kat Kellermeyer “The Last Waking Princess” or endulge in a tale of mentorship and friendship gone awry, with “Bow Drill”, by Jace Killan. Other contributing authors include: Brian Corley, Kristen Bickerstaff, C.J. Erick, Wayland Smith, Alicia Kay, October K. Santerelli, Tanya Hales, Raphyel M. Jordan, Mike Jack Stoumbos, Kitty Sarkozy, Melissa Koons, and M. Elizabeth Ticknor and Rebecca E. Treasure.
Hold Your Fire has stories in a wide variety of themes and genres, so your sure to find something that will spark your fancy. All are well crafted and quite entertaining. I give it five quills.
Five Quills
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.
Sometimes evil dwells in the land itself, and it can burrow deep, laying dormant for a long time. But it always awakens eventually.
Moving to a new home is never easy, especially when you have to deal with a not so nice step-father, and the house is old and spooky. The town is quick to fill her in on the mysterious stories about her house, and when she finds a cemetary in her new back yard and her little brother Mark starts behaving oddly, Tatiana begins to get scared. The increasing cruelness of her step-father, leads her to uncover another kind of secret. Now all she has to do is figure out what to do with what she knows.
The bonus story, “Olney”, which is included with Clay House, is equally well-written with a similar theme, providing extra reader value for your book buck.
With two brave young heroines and two spine chilling ghosts, resulting in two well-crafted stories filled with twists and turns to keep readers guessing, I give Clay House five quills.
Five Quills
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.
Gunslinger, by Edward J. Knight manages to combine two of my favorite genres, western and fantasy, into an adventure I won’t soon forget. Six guns, swords or sorcery, no weapon is off limits in this fantasy western landscape. And of course, there are a wide variety of villains to fight off, and Beth isn’t your typical female in the story world of Gunslinger created by Knight.
Taught by Wild Bill Hickock, she shoots like Calamity Jane, and sees her ghost. When an Arapohoe Indian spirit leads Beth and her friends on a quest to stop a dragon from wiping out the army outposts, will her gun be enough to stop the beast? Add dwarves being guided by an angry ghost who is out for revenge, hostile Indians and and a ghost guide with a personal agenda and you have a western fantasy adventure of the highest caliber.
Gunslinger is full of surprises and quite entertaining. I give it four quills.
Four Quill Rating
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.
I reviewed the first in this series, The Gamma Sequence, when it came out, so when a chance to review the third book, Terminal Sequence, I jumped at the chance. With this series, Dan Alatorre has created a horrifying conspiracy where, Hauser, one maniacle mind, holding genetic power over human life in his hand, tries to play God. Of course, he created a team of protagonists to combat this evil genius.
In Terminal Sequence, our heroes develop a computer virus with the ability to launch a terminal sequence into Hauser’s network and bring his operations to a halt. But injecting the sequence into the network is a challenge, and with Hauser’s operatives knocking off the good guys right and left, we also have to ask if there will be anyone left to do it. And if any of the team members do survive, can they accomplish the task before Hauser has a chance to complete his evil plan? They may succeed with some help from surprising allies, but you’ll have to read the book to find out.
Thrilling action from start to finish, Terminal Sequence, is one that you won’t want to put down. I give it five quills.
Writing to be Read
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.
Halloween has always been one of my favorite holidays. We get to dress up and be anyone or anything that we want to be. As adults too big to trick or treat, we find one Halloween party or another to attend, so that we have a legitimate excuse for donning a costume and pretending to be someone or something else for a while. Or we turn our yards into graveyards to scare the kids who come to trick-or-treat, or maybe we channel or Halloween fantasies into the costumes we make for our children. But no matter how well we hide away our inner children, the longing to once again play make believe never really goes away.
But this year, things may be a bit different. The Covid 19 pandemic has turned the world upside-down, and trick-or-treating poses new threats to both us and our children. Social distancing is the new buzz word and large social gatherings are falling out of fashion. Although masks are in style, they aren’t the kind that will go well with our costumes. In fact, in many places trick-or-treating has been cancelled and other types of holiday celebrations are emerging in its place.
It’s sad, really. We may be seeing the destruction of many time-honored traditions which are no longer deemed ‘safe’ activities. Thanksgiving celebrations are being limited to maximum numbers, as well. Apparently, no holiday is safe.
2020 WordCrafter Halloween Book Bash
I hope all of you will join us for the 2020 WordCrafter Halloween Book Bash tomorrow evening. For the past two years, WordCrafter has hosted or participated in Halloween book events on Facebook, and this year is no exception. Many of the activities and events being used to replace traditional forms of celebration are of a virtual nature, so our celebration this year is probably trending. It is a short one this year, only three hours, from 6 p.m. MDT to 9 p.m. MDT, but we’ve got some great contests and games, and some fantastic book promotions and new releases. My co-hosts are authors Mark McQuillen, Ellie Raine, Jordan Elizabeth, and Amy Cecil. It’s my way of keeping Halloween traditions alive during tradition crushing times.
Spirits of the West
I think the thing that I’m most excited about though, is that WordCrafter will be promoting their newly released western paranormal anthology, Spirits of the West. This anthology contains eight unique stories with hints of paranormal and western flare. Contributing authors include myself, Roberta Eaton Cheadle, Jeff Bowles, Art Rosch, Tom Johnson, and the author of the winning story, “High Desert Rose”, Enid Holden. It’s an antholgy like no other and I am so pleased with how well it turned out.
However you choose to celebrate this Halloween, be safe and have fun.
Like this post? Let me know in the comments. You can be sure not to miss any of Writing to be Read’s great content by subscribe to e-mail or following on WordPress. If you found this content helpful or entertaining, please share.
Reading Tim Baker’s Fool’s Gold Rush was like a reunion with old friends. As in all of Baker’s books, Ike is the anti-hero the reader can’t help but like, and Brewski plays the role of the loyal sidekick. Already, the reader is guarenteed a great action adventure. And Fool’s Gold Rush delivers.
With a plot that takes more twists and turns than a winding mountain road, this tale will keep readers turning pages. While trying to help his sister get away from her abusive husband, Lee gets caught up in a scam to raise money for her hospital bills and pay off the gambling debt he owes to Ralph Denobian. When Ike and Brewski come to collect, they decide to lend a hand and end up in the middle of a kidnapping and a plot to steal Ike’s gold from the museum. When the kidnapper finds out about the gold, the deal changes and he wants to exchange the gold for Lee’s sister and her autistic son, Ronny, but when the thieves get away with the gold, making the exchange may not be possible. Ike knows nothing comes easy, and with every setback he bares down and regroups until he finds a way to make things work out in his favor.
Like all of Baker’s books, Fool’s Gold Rush is well-crafted and filled with plot twists, unique characters, and lots of surprises. I give Fool’s Gold Rush five quills.
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? Contact Kaye at kayebooth(at)yahoo(dot)com.
I was having a conversation with my sister recently. Her younger son has recently been diagnosed with dyslexia and he finds reading difficult. He is an incredibly bright young man and I believe he is frustrated by his reading barrier. I experienced this same frustration with my younger son, Michael, who has an auditory processing learning barrier.
Our conversation led to a discussion about books and the fact that her son avoids reading as much as possible. He becomes difficult and even rude in an attempt to escape the hardship of having to try to read.
I recall similar behaviour by my son, so I am deeply sympathetic. It is incredibly difficult to remain patient and kind when your child is going against you at every turn.
Chapter books are wonderful, but they are longer and more complex, they have more characters and often include sub-plots. When a child is struggling to read due to a reading barrier, it makes their reading slower. They also have to expend a lot of energy and focus on understanding and interpreting each word. The result of this is that it is much more difficult for the child to follow the greater story as they are distracted by the word-by-word struggle. If the child can’t appreciate the story, he or she doesn’t learn to love the written word and enjoy the delights of reading. The storyline disappears in the battle to conquer each sentence.
My advice to Hayley was to chose age appropriate books which encompass a short story within each chapter and to read the story in tandem with her son with the goal of finishing one complete story every night.
I discovered that the child doesn’t have to read a huge amount to benefit. I started off with Michael reading a paragraph but even a few sentence was fine if he struggled. When he’d read a bit, I took over and finished that page and the next one. This helped the story to progress and engaged him in the plot.
He then had another turn. At the end of the story, we had achieved something great together. We had read and enjoyed a whole story. There is a great sense of accomplishment in that and Michael could remember the details of the story because I kept it moving along. He developed a love of reading.
He still likes to be read to, but at 15 years old, I am not always a fan of the books he’s interested in, so I buy him audio books. As a result, Michael enjoys and appreciates reading and books and has a good vocabulary.
Some examples of books with a story per chapter are as follows:
Hello, my name is Robbie, short for Roberta. I am an author with seven published children’s picture books in the Sir Chocolate books series for children aged 2 to 9 years old (co-authored with my son, Michael Cheadle), one published middle grade book in the Silly Willy series and one published preteen/young adult fictionalised biography about my mother’s life as a young girl growing up in an English town in Suffolk during World War II called While the Bombs Fell (co-authored with my mother, Elsie Hancy Eaton). All of my children’s book are written under Robbie Cheadle and are published by TSL Publications.
I have recently branched into adult and young adult horror and supernatural writing and, in order to clearly differential my children’s books from my adult writing, I plan to publish these books under Roberta Eaton Cheadle. My first supernatural book published in that name, Through the Nethergate, is now available.
I have participated in a number of anthologies:
Two short stories in Spellbound, a forthcoming collection of horror stories edited by Dan Alatorre;
Two short stories in the forthcoming Spirits of the West, A Wordcrafter Western Paranormal Anthology edited by Kaye Lynne Booth;
Two short stories in #1 Amazon bestselling anthology, Dark Visions, a collection of horror stories edited by Dan Alatorre;
Three short stories in Death Among Us, an anthology of murder mystery stories, edited by Stephen Bentley;
Three short stories in #1 Amazon bestselling anthology, Nightmareland, a collection of horror stories edited by Dan Alatorre; and
Two short stories in Whispers of the Past, an anthology of paranormal stories, edited by Kaye Lynne Booth.
I also have a book of poetry called Open a new door, with fellow South African poet, Kim Blades.
Want to be sure not to miss any of Robbie’s “Growing Bookworms” segments? Subscribe to Writing to be Read for e-mail notifications whenever new content is posted or follow WtbR on WordPress.
I’m seeing a lot of promotions for anthologies these days. This excites me because short fiction anthologies are a wonderful way for rising authors to gain new readers. If you look for them, there are plenty of opportunities for short fiction submissions and contest entries, and many of those hold the possibility of having your short story featured in a new anthology.
All authors want to see their work published, but full length novels take months or even years to craft and polish before being ready to consider publication. And if an author is considering the traditional route of pitching their work until they find an interested publisher, they could be looking at that manuscript gathering dust on the shelves for a very long time. Short fiction offers a chance for authors to get their names out there on multiple works in a much shorter period of time than it would take to write and publish multiple novels.
Even before I published Delilah, I had two short stories accepted for publication online. Then my story, “If You’re Happy and You Know It”, was accepted by Zombie Pirate Publishing and it appeared in their The Collapsar Directive anthology. I learned very quickly that one difference in having short fiction published in an anthology, as opposed to being published online, was the spirit of comraderie among all the authors featured. The other cool perk of being published in an anthology was the invitation to submit to the next planned anthology. Hence, my story, “The Devil Made Her Do It”, appeared in the next anthology ZPP put out, Relationship Add Vice.
The trick to getting into an anthology is to read the submission guidelines and submit a story that meets them. Most of the time, that may mean writing a story specifically for that submission call or contest. When I was invited to submit a story for Dan Alatorre’s Nightmareland, the guidelines were pretty general, “horror”, and I happened to have a piece of flash fiction that fit into the genre. All it required was a bit of polishing and my story, “The Haunting of Carol’s Woods”, was ready for submission and acceptance. But, many submission calls are more specific.
For the above mentioned submission to ZPP for Relationship Add Vice, submission guidelines required a story that contained elements of romance and crime fiction. Chances are that you don’t have a story sitting in your files with those elements and you would need to create a new story to submit to meet these guidelines. I did have the beginnings of one, as it happened, but that certainly isn’t always the case.
The submission guidelines are important. Read and follow them carefully. Other than the type of story, they may include specific formatting requirements and other submission instructions. Many publishers are strict about their guidelines and will put down a story without finishing it, if the story doesn’t meet even one of the specifications. Of course, that doesn’t apply only to anthologies. Every submission you make should conform to the given submission guidelines, whether we’re talking about short fiction, novel manuscripts, articles or poetry. Why read something if the submitting author can’t even follow directions?
With each of these anthologies, I got that same feeling of comraderie and networking with my fellow authors. I love that feeling. Because anthologies, by definition, have several different authors, they also carry with them the advantage of widening the pool of possible readers. Each author promotes the anthology to their reader audience, so it is possible to extend your own reach beyond your own reader following and gain new readers who read your work in the anthology and want to read more. It’s a win-win for all authors involved.
Naturally, when I started WordCrafter Press in 2019, the first undertaking was to launch a short fiction contest and compile and publish the resulting anthology, Whispers of the Past. The submission guidelines required a paranormal stort story and the contest winner received a $25 Amazon gift card.
Spirits of the West
For 2020, the contest submission call requested a piece of short fiction with elements of both the paranormal and western genres. It may have seemed a weird combination to some, but to me, it seemed only natural. The old west is filled with ghosts and spirits, and my first novel was a western. I think it was the western genre that threw potential authors off, but what resulted from this genre combination were some very interesting stories, including two South African ‘westerns’ by WtbR team member Robbie Cheadle, “The Thirstyland Journey” and “The Ghost in the Mound”, and a science fiction ‘western’ by WtbR team member Art Rosch, “Clouds in the West”. This author of this year’s winning story is Enid Holden, and she has two stories included in the anthology: the winning story, “High Desert Rose” and another paranormal western, “The Queen of Spades”. And my contribution is a story I wrote specifically for the occassion, “Don’t Eat the Pickled Eggs”. “Wenekia”, by last year’s contest winner, Jeff Bowles and “Gunsmoke” by author Tom Johnson are also included. This unique collection of paranormal westerns have been compiled into the Spirits of the West anthology and scheduled for an October release.
Authors can find calls for submissions or short fiction contests all over the internet these days. If you just look for them, you’re sure to find one that works for your writing style and preferences, or maybe one that offers a challenge and takes you into writing realms where you’ve never before ventured. In January, I’ll be announcing the theme for the 2021 WordCrafter Short Fiction Contest, so be sure to watch for that, too. If you want to get your name out there, grow your audience and have people read your work, short fiction anthologies are a great start, or they can be a supplement to already published books. Find one that suits you and submit a story today.
Wow! You Must Really “Like” Me
Posted: December 21, 2020 | Author: kayelynnebooth | Filed under: Blog Content, book marketing, Book Promotion, Branding, Commentary, Promotion, Reader Platform, Social Media Promotion, Writing | Tags: Blog Content, Blog Promotion, Book Promotion, Social Media Promotion, Writing to be Read | 12 CommentsAs authors and bloggers, we hear that we need to grow a following, or an author platform, and this is the digital measure of success. So, we write blog posts and posts promos in the hopes that readers will be drawn to our blogs and fall in love with them, and subscribe to them. Then we start counting “like” or other reactions on all of our social media sites, and when they start accruing, we tell ourselves, “Look! It’s working! Lots of people “like” my promos. My following is growing!”
But, I would argue that the number of “likes” we get on social is not a true and accurate measure of success, or even popularity, and it certainly isn’t any indication that we are moving any closer to increasing book sales, or blog visits. Think about it. Just because several people “liked” a promo on social media, doesn’t mean that any of those people clicked through to actually read the blog post or buy the book. In fact, I’d venture that the majority of “likes” on social media do not click through. They may be “liking” the promo, but they aren’t reading your work. They are probably a more accurate measure of promotional success, than they are the size of the reader following.
Of course, this isn’t the case with “likes” that appear on the blog site itself. Watching those numbers increase is a big deal, because they are an indication that people are reading your work. When the number of subscribers increase, that’s when you know that those folks who “liked” your posts, are truly finding your content of interest enough to come back and visit again. This is what bloggers strive for when trying to grow a following. (But alas, many of those followers may have subscribed may become inactive over time, letting email notifications go unopened.) Even with a large following, we are still challenged to keep readers engaged and entertained or informed. Growing a reader following is an unending process and you have to keep at it over time with quality content to maintain it.
So, why do we even bother with “likes” on social media? They may make us feel good, but do they have some other value? Are we all just striving to go viral because that’s the current measure of success on social media? The answer is that they do, indeed, have value, because they are a form of engagement with existing and potential readers. And engagement is the key to growing a solid following, with members who enjoy reading your writing and want to hear what you have to say, or the story that you have to tell.
Engagement is one of the major objectives that social media marketing is aimed at. Readers whom you engage with in some manner are more likely to subscribe to your blog or buy a book. Readers who do have engagement of some sort with a book’s author are also more likely to leave a review for that book. Favorable reviews increase the chances that someone else, previously unfamiliar with you or your work, will also buy your book.
So, as an author, don’t totally dismiss all those “likes” as unimportant, thinking that they don’t mean the ‘liker’ really likes you or your work, but instead make use of them as a chance to engage with the ‘liker’, even it is just to say thanks for “liking” my promo post. Encourage readers to click through and actually read the blog post, or buy the book in the promos, and be thankful for any engagement received.
And for heaven’s sake, be sure to reply back. Even giving a quick emoji is a form of response, and considered engagement, so take the time to reply or reach out to those people who “like” promos, engage with them, even if it’s obvious they haven’t clicked through. They will remember the next time they see one of your promos, so you’ve increased recognition and awareness, and maybe, just maybe they’ll subscribe to your blog or even buy a book.
And as readers and social media hounds, please click through and read the actual blog posts and leave a comment to clue the author in to the fact that you did. If you do buy a book, please take the time to leave a brief review to show support for the author. Being an author and getting our work out there is not easy, especially in the trying times we live in, so let’s lift each other up and support one another. Every author can’t be your favorite, but engagement and reviews are easy ways to support the ones who are.
_________________________________________________________________________________________________________________
Like this post? Let me know in the comments. You can be sure not to miss any of Writing to be Read’s content by subscribing to e-mail or following on WordPress. If you found this content helpful or entertaining, please share.
Share this: