She has been called many things: murderer, madwoman, monster. She will become only one thing: a god.
The Crone. A woman of legend, a creature of blood. A Valkyrie. She has tortured, murdered, maimed — performing all the rituals needed to call forth the power of Odin himself and summon Ragnarok. She just needs one more thing: the staff of Skara Brae, and her plans will be fulfilled.
But the staff is already in the hands of Morgan Sierra. An agent of ARKANE, the British agency tasked with protecting the world from supernatural crises, Morgan knows that giving up the staff could spell the end of all things.
Now the Crone has taken dozens of staff members, visitors — even children — hostage at the British Museum, demanding that Morgan turn over the staff. Willing to kill, possessor of powers beyond anything ARKANE has yet encountered, the Crone seems unstoppable.
Morgan’s only advantages are her wit, her skill… and Blake Daniel (of the best-selling Brooke and Daniel crime thriller series). Cursed with clairvoyance, Blake’s powers may be just enough to help Morgan turn back the Crone and stop the end of the world.
But the Crone has her own secrets. Able to weave illusions, to wield fear, even to call forth the dead Vikings of old. She is the most powerful adversary Morgan has ever faced. But will she be the last?
The Crone beckons. Ragnarok looms. And it is up to Morgan and Blake to deny them both.
I received a free digital copy of Day of the Vikings, by J.F. Penn as a bonus from her newsletter. I am not very familiar with Viking lore, but I do like supernatural thrillers, so I thought I would give it a go, and I’m glad that I did.
Morgan Sierra is an ARKANE agent out to protect the world from ancient evils of the world. When she visits the British museum to examine the Viking Relics housed there, a group of well organized neo-Vikings seize the museum in search of the ancient staff of skara brie, in a fiendish plot to recreate the brutal ritual sacrifice, the Blood Eagle. The Blood Eagle ritual opens the power for them to locate The Eye of Odin and use it to summon Ragnarok and destroy the earth and it’s up to Morgan to stop them.
Day of the Vikings is a fast paced supernatural thriller with a solid plot, although the characters were rather unremarkable. Although allowed small glimpses into the characters, I never got a real sense of who they were. There is Blake Daniels, who holds the potential to become a very interesting character, if allowed, but then it sounds like he has his own series. Even Morgan’s character seemed a bit flat compared to the bigger than life Valkyrie and her terror mongers and their onslaught.
Keeps you reading. I give Day of the Vikings four quills.
____________________________________________
About A Thousand Fiendish Angels
Three dark short stories inspired by Dante’s Inferno, linked by a book of human skin passed down through generations.
Sins of the Flesh:
When the mutilated corpse of a wealthy author is discovered, the police officer sent to investigate finds a curious diary amongst the occult objects at the scene.
Will he uncover the author’s secret at the ruined chapel, and is he willing to pay the price that it demands?
Sins of Treachery:
On the death of their grandfather, twin brothers Simon and Gestas are left a map covered in alchemical symbols that could lead them to great wealth and power.
But they find more than they expected in the frozen wastes of the Arctic north …
Sins of Violence:
In a brutal post-apocalyptic world, a young girl is about to be taken to The Minotaur for a Blessing that will end her innocence.
Can her sister gain access to the fortified city of Dis in time to stop the ritual and avenge her own lost youth?
Purchase link:
My Review of A Thousand Fiendish Angels
A Thousand Fiendish Angels, by J.F. Penn is a triology of short tales with the common theme of sins. Written for a challenge to write three interlinking stories, using the symbolism of Dante’s Inferno, these short tales explore the depths of the human soul. Sins of Flesh, Sins of Treachery, Sins of Violence; each tale explores a different aspect of sin and the human abilities to resist and weaknesses to give in, and the consequences. These stories are well thought out and well written, leaving me with much to ponder.
Thought provoking short fiction with a theme, but there should have been seven, instead of stopping at three. I give A Thousand Fiendish Angels five quills.
_____________________________________________
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? You can request a review here.
🌪️ Unleash the Storm of Suspense and Rebellion! 🌪️
Prepare yourself for a heart-pounding journey into a world of deception, determination, and daring courage in Silent Blue, the electrifying sequel to JD Steiner’s Wreckleaf series. The saga continues as the tempestuous aftermath of the Season’s explosive finale thrusts Nerissa John into a whirlwind of danger and discovery, where silence is no longer an option.
💥 Survival Against All Odds 💥
Awakening to a brutal reality after the gripping conclusion of the Season, Nerissa John finds herself ensnared in a web of captivity. The battle she thought was won has merely transformed into an even more treacherous struggle for survival. Witness as she evolves from a vulnerable captive to a fierce warrior, confronting manipulation, torture, and despair head-on.
🔍 Unmasking Shadows Beneath the Surface 🔍
Beneath the gilded surface of the opulent Panacea lies a labyrinth of dark secrets. Nerissa refuses to be silenced, determined to expose the truth that threatens to shatter the illusions of society’s elite. As the stakes grow higher, she races against time to unveil the corruption hidden behind the luxurious façade—even if it means sacrificing herself in the process.
Silent Blue, by JD Steiner is the sequel to the unique fantasy thriller novel, Wreckleaf. (See my review of Wreckleaf here.) The tale in Book 2 picks up where the Book 1 left off. Steiner has created a villian in Colonel William Banks to rival the worst of them in diabolical cruelty, but Narrisa won’t give up her quest to stop him, even when it seems all is lost. And Steiner has created a world in which it seems no one cares to stop him.
Even after destroying his laboratory compound, Banks manages to gain the upper hand and forces Narrissa to surrender to save her people, the Dulhuphemale, a hybrid breed that isn’t supposed to exist. Narrissa is a strong willed female Dulhuphemale, determined to uncover the truth, even it it means her own death. She rebels even as she cooperates, knowing that he holds the fate of her family, her people, in his hands. Along the way, she finds unexpected allies and learns she’s not alone, but by joining forces their lives are endangered as well. Filled with twists, turns and surprises, this YA fantasy is one you won’t want to put down.
You’ll be rooting for Narrissa all the way, in this delightful fantasy. I give Silent Blue five quills.
Katie Connell is happily married and living the island life on St. Marcos. Just when she thinks life is settling down with her dream man and their gorgeous children, they learn a stranger died at the front gate of their jumbie house. After the victim’s well-connected employer hires Katie and Nick to investigate, they discover a horrifying secret about the place they call home.
Before Katie can process the information, her husband doesn’t return home one night. As if that weren’t enough, the uncooperative police chief counters Katie’s plea for help with a threat to seize their home out from under her. Can Katie track down her husband alone before his trail goes cold, or will powerful forces at work send her to an early grave?
I listened to Finding Harmony, by Pamela Fagan Hutchins, narrated by the author. Finding Harmony is the third book in Hutchins’ Katie Connell Caribean Mystery. (I listened to another audiobook by this author, Fighting for Anna. and you can read my review here.)Her accents and island dialects are wonderful, making it easy to tell who is speaking from the dreadlocked island native Rashidi to her New York proper father-in-law, Kurt. I must applaud her.
Katie Connell is a strong female protagonist who is very relatable. All she wants is a happy life in their haunted island estate with her wonderful husband and beautiful children, and she’s pleased to extend her family, including her in-laws in the household. She’s used to Estate Annalise communicating its needs in poltergisty ways and comforted in the knowledge that the house will protect her and her family.
What she isn’t used to is a man dying in her driveway, her husband’s plane disappearing with him in it, and the local law enforcement threatening her children with harm instead of helping her to locate her husband. With no one else to count on, and convinced that her husband is still alive somewhere, Katie sets out to find him with her father-in-law, but it looks like they’re on their own. The task grows even bigger as they learn that a Mexican drug cartel is involved and is determined to stop them from uncovering the truth, but Katie holds her own.
Throughly entertaining, from the first page to the last. I was rooting for Katie all the way, and couldn’t wait to find out what happened next. I give Finding Harmony five quills.
_________________________________________________
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? You can request a review here.
All through the month of November, I was busily working on Sarah, the second book in my Women in the West adventure series. I have a Kickstarter campaign planned for this book in January, and it will be released through distributors in March. I have to say that I was on a roll during the first three weeks, only missing the daily goal of 1667 words on all but three of those days. On the 21st, I registered over 35,000 words, with nine days left to reach the overall goal of 50,000.
Then, my computer screen gave up the ghost, and I had no image to work with, bringing me to a grinding halt. I couldn’t retrieve or back up my document, let alone write more.
Fortunately, I have a guardian angel and life long friend, who values my writing and may very well be my biggest fan. She made sure I had a new laptop coming as soon as she heard about my dilemma, in the hopes of saving the day. She is my oldest and dearest friend, and I always seem to hear from her just when I need her. This Thanksgiving session I made sure to offer up special thanks for her friendship.
WordCrafter Holiday Book Extravaganza
You won’t want to miss the WordCrafter Book Extravaganza when you’re looking for those perfect holiday gifts. December 1st – 22nd all books on the WordCrafter Press backlist will be available for under $3 each. The perfect prices for the perfect gifts, because we all know that books make wonderful gifts! Or, you can pick up those titles that have been sitting on your tbr list for yourself, so you’ll have plenty of stories to entertain you during the holiday season.
Books included in the Extravaganza:
Doubling Down on Book Reviews
Starting in November, I’ve posted extra Saturday Book Reviews to get in all the reviews I’ve committed to done before the end of the year. But I discovered that I had so many reviews that I was behind on, that one extra review a week wasn’t enough. So, in December I will also be posting Sunday Book Reviews as well. And I may even post some random extras, if I get all the way caught up. That’s right. All through December you can catch at least three book reviews per week, and just in time for the holiday season, because we all know books are the best gifts for friends and loved ones, or even just to treat yourself.
In Ever So Gently, Lauren Scott shares her strong link to nature, taking the reader on a tranquil walk through a redwood grove. You’ll find an invitation to sit quietly on a patio, captivated by the simple beauty of a hummingbird. She’ll entice you to revel on the shore of a freshwater lake, mesmerized by its stunning beauty.
Scott shares how love has shaped her life. From that first delicious kiss to celebrating decades of marriage through a love that deepens over time. How her heart melted when she became a mom, then ached when her children started their adult lives across country. And how her adorable canine companions found their way into her heart.
Scott underscores how life presents mysteries we struggle to solve. We can’t help but ponder the deeper meaning of a simple vision. She prompts you to reminisce and reflect on your past, present, and future. Through the ups and downs. what matters most is to love and live ever so gently.
Purchase Link:
My Review
For me, poetry is best enjoyed in print, where I can hold the book in my hands and leaf through the pages, taking in each poem in small doses, and revisting those poems which have sparked further thought in my mind. So, I was tickled to receive a print copy of Ever So Gently: A Collection of Poetry from author Lauren Scott. In this delightful collection, we hear the author’s confident approach to life, feel her inner appreciation of the natural world arond her, and gain insight into value of connection with the people she loves and cares about.
Poetry is so personal, offering a window into the author’s soul, and EverSoGently does this beautifully. Many of the poems contained within resonated with me on a personal level. As a both nature and animal lover, the vivid images of the cautiously flitting hummingbird, a garden renewed, and beloved pets helped me to feel the moments described within each, as if witnessing or experiencing them.
Messages from the Sea
listen intently
inhale, exhale, feel the calm
your soul will tank you
secrets ride the waves
ebbing, flowing in turquoise
we are not privy
whispers in the surf
ambiguous to discern
relish in their song
_________________________
For Lauren Scott, nature is soothing, healing. I can relate with that as nature is also where I go for solace.
Chilling Embrace
I have been embraced
by the chilling presence
of lonliness.
I have wondered where the niche
designed for me exists in this world
in which my breaths originate.
I have waited for the glow
to emerge behind the shadows.
But when I take that soft step
into the splendor of nature,
listen to the treeswhisper their sagacity,
feel the flowing rivers move my pain,
creating vast distance between it and me,
I have been revived by the compassion
that nature offers so unselfishly.
_____________________________
But my very favorites were the poems in which she expressed her love of the written word, a love that I share, so can relate well with.
Books
Stories, poetry
Compelling, transporting, entertaining
Turning pages is exciting
Paperbacks
______________________________
But my true favorite is the poem that shares the title the book is so aptly named for. In it I see clearly the author’s positive, grounded attitude toward life. A wonderful outlook, to be sure.
Ever So Gently
Sometimes we get lost
in our thoughts…
losing focus of the stars
lighting up the night sky.
We tumble too deeply
into the frontal lobe,
allowing negative thoghts
to awaken, to throw a tantrum.
Remember, the breeze carries
burdens down river
and across oceans,
majestic trees sway with joy,
sheltering from shadows,
and the light shines even if only
a slight glimmer slips through.
Its glow will grow ever so gently
into a bright beacon of hope
rising with the golden sun
bringing clarity to our vision.
____________________________
With her uplifting poetic verse Lauren Scott basks in the earth’s beauty, cherishes loved ones, ponders life’s mysteries. Highly recommended. I give Ever So Gently five quills.
Her touch could save multitudes. But even with superhuman powers, will one high-school senior survive a battle with almighty deities?
Seventeen-year-old Hope wishes she could heal every wound. But after a heartbreaking ordeal during a hospital visit, her walk home turns into a fight for survival when she’s attacked by a two-tailed demon cat. And though she tries to shake off the incident, the sudden arrival of a pair of overly curious new classmates sets off the miracle-worker’s alarm bells.
Working hard to keep a low profile, she’s horrified when one of the handsome duo tricks her into mending his wounds after a schoolyard brawl. But when the two boys reveal their divine origins and her fated destiny, Hope plunges into a race to unlock her mystic potential before hellish forces turn them all to ashes.
As the veil between life and death unravels, can she claim her future and shield humanity?
The Healer is the action-packed first book in The Healer YA fantasy series. If you like empowered heroines, Asian gods, and romance that lasts through the ages, then you’ll love C. J. Anaya’s stunning coming-of-age tale.
Buy The Healer today to take a wild supernatural ride through history!
The Healer, by C.J. Anaya is a delightful Y.A. paranormal fantasy novel about Hope, a 17-year-old girl with healing abilities which is intricately woven into Japanese folklore. Hope would heal the entire world if she could, or would she?
On the one hand, Hope is an average teenaged girl, with average teenaged problems. But Hope has a side which she keeps secret, even from her best friend, Angie. Only she, her father, and the young leukemia patient whom she’s been trying to heal unsuccessfully and has built a friendship with. But when two students show up at her school, who seem to know of her healing abilities, things begin to get weird.
Hope finds herself strangely attracted to both Tie and Victor, although she doesn’t trust either. They are not your typical high school students. Only by discovering her true past, will Hope uncover the mysteries of her abilities and learn of the prophecy regarding her fate. When she does, she is faced with a decision. Is it really her destiny to save the world, or will Hope choose to follow her heart and chose her own fate?
A beautifully crafted coming of age story. I give The Healer five quills.
_________________________________________
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? You can request a review here.
The above meme is found in the back matter of all WordCrafter Press books because it is true. Reviews are the best way to spread the love for authors that you read.
Not everyone can afford to buy a book, or back a Kickstarter campaign, or support a Patreon author. I get that. But it doesn’t cost anything to leave a review. You’ve already got the book in hand, so all it takes is a small amount of time to go onto your blog, or your favorite book site and leave a review, or both.
I do book reviews here on Writing to be Read. And although I’m not real timely about it, I also post my reviews on Amazon, Goodreads, and BookBub. Now that actually does take some time, but if I use copy/paste from blog to booksite, it isn’t too bad. I do them in batches, after the reviews have posted on my blog. I’ll be doing the last batch for the year in December, so I can start fresh with my January reviews in 2024.
I do that because I think reviews are important for authors, and I appreciate the work that goes into the books that entertain and inform me. I started doing reviews on my blog as a way to show my support for my fellow authors, and free books were just icing on the cake. I’ve never been able to afford my vorocious reading habits, so blogging reviews has been a win-win.
An article by Chuck Wendigg over at Terrible Minds offers good reasons for authors wanting reviews and for leaving reviews. https://terribleminds.com/ramble/2023/10/27/psst-leave-a-review-and-why-leaving-a-review-matters He points out the ‘word of mouth’ value of getting reviews for your books, and he also talks about the all-mighty algorythm, how reviews can affect it, and how it affects your standing with distributors and your book’s visability.
Let’s face it. In today’s marketplace, people check reviews on everything, not just books. Reviews are not a new thing for books, which have been riding on reviews, even when traditional publishing was the only option available to authors. So it should be no surprise that reviews are so very important. And as indie authors in a sea of competing books, they can be hard to come by.
I put a lot of time and effort into getting reviews for my own books and for those of WordCrafter Press, too. Reviews don’t usually fall from the sky, you have to ask for them. I send out review requests to reviewers who might be interested in each book, and offer up ARCs (Advance Review Copies). And I put the above meme in the back of each book to remind readers to leave a review right after they finish the book.
For Kaye Lynne Booth, writing is a passion. Kaye Lynne is an author with published short fiction and poetry, both online and in print, including her short story collection, Last Call and Other Short Fiction; her paranormal mystery novella, Hidden Secrets; her time-travel adventure, The Rock Star & The Outlaw; and book 1 of her Women in the West adventure series, Delilah. Kaye holds a dual M.F.A. degree in Creative Writing with emphasis in genre fiction and screenwriting, and an M.A. in publishing. Kaye Lynne is the founder of WordCrafter Quality Writing & Author Services and WordCrafter Press. She also maintains an authors’ blog and website, Writing to be Read, where she publishes content of interest in the literary world.
Imagine a community full of rainbow families where everyone comes together in the spirit of equality and fraternal love.
Shy pastor’s daughter Marceline and her new husband Jim Jones found Peoples Temple in the face of rampant hostility and aggression in 1950s segregated AmeriKKKa.
They give hope to the poor, the miserable, the alienated and disenfranchised of all colors, and build a commune in the jungle of British Guyana.
But this Eden too has its serpent. One who is also jealous of God, and where he goes, everyone must follow, even to the grave.
I was 14 years old in 1978, when the Reverend Jim Jones ordered the members of his congregation to drink a poisonous mixture and follow him to their deaths. He ordered them to give the same mixture to their children, and they blindly followed after him. I remember hearing about it on the news, and as a teenager, I couldn’t understand how something like this could happen. I wondered why a holy man would sacrifice his flock; why someone would follow aan like that, even when they had to realize what the results would be. What makes a man like Jones? Why would he lead those he claimed to love down a road to death? And why would all those people follow him blindly down that road? Were they deceived? Did they go willingly?
It bothered me, but time went on and other sensational events replaced it as the top story, and I didn’t think too much about it. Every once in awhile it would be mentioned on the news, such as when Waco was compared to Jonestown, and I’d think about it then, and it still bothered me. I still didn’t understand. And there was a part of me that needed to understand.
So when Annie Dawid asked me to review her novel about Jonestown, Paradise Undone, I jumped at the opportunity. Dawid has been working on this book since the event occured, so I knew it had been thoroughly researched, because I reviewed her collection of essays, Put Off My Sackcloth Essays, back in 2022. Her need to understand, to make some kind of sense of this horrendous event, was akin to my own, except hers drove her to act. And to make her offer even sweeter, she offered to send me a print copy. Yes please.
In Paradise Undone, by Annie Dawid, the author has written fictional accounts of a factual event. Her characters were all real people, although some of the names have been changed. Dawid offers up several perspectives of the event, sprinkled with actual quotes made by Jim Jones. She offers a glimpse into the minds of those involved, and their stories are told based on the facts that she uncovered through decades of research.
The plot for this story was written back in 1978, and the author doesn’t veer from known facts, all though she sets the records straight in some respects. Much of the tale she weaves is spun from actual Jonestown documents. Dawid presents the events through the eyes of those that were there or were members of The People’s Temple, and the aftereffects of this unthinkable event.
It is a sad and tragic tale, and there are no happy endings. We all know how the story ended. 918 people dead in the jungle of Guyana. But Dawid has offered us a glimpse into the humanity of the situation, enabling us to see that there were real people involved, people who loved and had hopes and dreams, although perhaps misguided.
I found myself relating to the character of Marceleine Jones, who hid behind behind a veil of feined ignorance as events spiraled out of control as a means of denying culpability. I think it is a common reaction of many women to ignore the traits in their partners which they otherwise could not tolerate in order to maintain the status quo and hold onto the lives that they’ve built for themselves. Marceleine ignored the intolerable until it had spiraled out of her control. The realization of what she’d allowed to happen and her inability to stop it was enough to motivate her drink the Fla-Vor-Aid.
I hope that through her research, Annie Dawid found the answers she was searching for. And me? Well, I’m still in awe that a catastrophic event such as this could occur. Although I’m not sure why it shocks me so much, when madmen are shooting up schools, theaters, and churches, or bombing public events so often that it has nearly become a part of normal life for many. But there is something even more disturbing about Jonestown for me, because Jim Jones gained the trust of his flock and then turned that trust against them. That, in itself, amplifies his crimes tenfold above the shooters of Columbine, the Aurora movie theater killer, the Boston Marathon bomber, with their random acts of violence.
Dawid has done her research and recreated this horrific event for us in stunning vividness. I give ParadiseUndone five quills.
_______________________________________________
Kaye Lynne Booth does honest book reviews on Writing to be Read in exchange for ARCs. Have a book you’d like reviewed? You can request a review here.
A whole new series from the world of the Echo Trilogy.
Three years ago, the gods abandoned us. We’ve been alone ever since.
Kat Dubois is immortal, and she’s retired. She’s long since hung up her sword and left assassinating immortals to someone else…anyone else. She’s now a hard drinking, sass-flinging Seattle tattoo artist with the innate ability to read people’s fortunes using her charmed deck of tarot cards. Her days of bloodshed are over, and she has nothing but time – an eternity, in fact – to hide from her past.
Until someone from her past shows up on her doorstep with news that her beloved older brother and mentor, Dominic, has gone missing. Kat may be the only person with the right skills – and access to the right magic – to track him down. She must confront her past if she’s to have any chance of finding and saving her brother. She must fight her demons. She must embrace the power within her.
I listened to the audiobook, Ink Witch, by Linsey Farleigh. Julia Whelan does a smashing job of narrating this urban fantasy novel about an immortal tattoo artist, Kate Dubois, whose magic is in her ink. Well, not really. The magic is inside of her, but when Kate inks up, watch out. Kate plays the reluctant heroine, coming out of retirement to find and save her brother, who has gone missing, along with others, both magical and mortal. But there’s more to it than at first meets the eye, and the danger ratchets up as Kate uncovers the pieces that will uncover an evil and diabolical plot to take unchallenged control of the magical realm. Her inky magic is just what’s called for to battle the forces of evil, but can she stop her adversaries before their plan can be carried out?
Original and entertaining to the utmost. A fun urban fantasy adventure. I give Ink Witch five quills.
With $300,000 in fundraising across 20+ Kickstarter projects, Russell Nohelty knows a thing or two about running publishing campaigns for novels, nonfiction, anthologies, comics, audio dramas, and more. He tested his system with 70+ authors with great results, and is now generously sharing everything he knows about the platform for authors with an audience of zero as well as those with a fanbase.
In this book you’ll find:
Why using crowdfunding is an important avenue for authors and how authors are currently using it
Choosing the right project for Kickstarter and designing your campaign
Budgeting your campaign for profitability (and why it’s critical for your success!)
The types of messages you should send to your audience vs. cold traffic
Delivering your rewards for your Kickstarter project
Keeping momentum going after Kickstarter
Hailed as one of the most comprehensive books on Kickstarter for Publishing projects, this book is a must-have if you’re Kickstarter-curious or planning your campaign.
I’m not a big name author, and when I first started hearing talk of using Kickstarter to sell books in 2022, I scoffed, thinking it was just another way to beg for money in an official capacity. Then Bryan Sanderson came along and ran a campaign that funded and made $4 million on the opening day, making authors everywhere sit up and take notice. You can find out more about how Sanderson’s campaign helped to pave the way for authors in this article by Dean Wesley Smith: https://deanwesleysmith.com/brandon-sanderson-kickstarter/.
Even after watching Sanderson’s success, I was skeptical. Just because it worked for him, he’s a big name author, and that doesn’t mean it will work for me. Then Kevin J. Anderson took his publishing students through a campaign set-up step-by-step, showing us how to do one properly, with his Dragon Business campaign. When his campaign funded on the first day, and by the end had raised $42,000, I decided this was a method of direct selling that I wanted to employ.
Getting Your Book Selling With Kickstarter, by Russell P. Nohelty and Monica Leonelle is a helpful book if you are thinking about using Kickstarter as a method of direct selling for your author business. This book helped me to decide on my projects, figure out my budget for the campaigns, choose my rewards, and set my funding goals. As a successful campaigner, Nohelty offers ideas for rewards, backer perks, stretch goals and add-ons, taking into consideration ease of production, ease of delivery, storage and tracking, and appeal to your audience. He offers advice on how to set reward tiers, adding digital items to physical ones to add value and build excitement in your backers. Plus so much more. He shares his proven system for running a successful Kickstarter campaign.
To date, I have done two campaigns for my own books, and I have two more planned for 2024. I’m practicing a business model similar to that of author Joanna Penn, although I don’t have my own store yet. Her model is to offer books direhctly first, through Kickstarter, and then through her own store on her site. Eventually, she makes her books available through distributors, but authors gets to keep more of their royalties when they sell direct, so going the direct route first makes sense. (You can learn more about Joanna Penn’s business model in her interview with Mark Leslie Lefabvre on the Stark Reflections podcast, episode #327: https://starkreflections.ca/2023/10/10/episode-writing-the-shadow-with-joanna-penn/
I’m an unknown author with a small independent press, so I needed to start small. My first campaign for Delilah and the Women in the West adventure series offered mostly digital rewards. The only physical item offered was the signed print copy of the book. For my top tier, I offered my backers a chance to name a character in book two, which I thought was pretty cool. At least two backers thought it was pretty cool, too.
Nohelty mentions steps in preparation for a campaign which hadn’t crossed my mind, such as promoting through my email list, which is a great idea. He suggests breaking down email lists so you can reach out to the readers in your target audience specifically. This is important, because once you send out all of your intensive promotions for your Kickstarter campaign, people may be tired of hearing from you. You don’t want folks to get annoyed and unsubcribe because you’ve been annoying in your promotions. The idea is to tailor your promotions to different specific lists, so no one is totally bombarded. Nohelty also suggests reposting all of your email content on social media, as well. Also, probably a good idea if strategically placed. But, I have to tell you-one of the really cool thing about Kickstarter is the built in email list, which keeps the lines open and goes out to all of the backers of the campaign, even long after the campaign has ended, so you have an open line of communication with all of your Kickstarter fans.
Emailings are something that I haven’t worked a whole lot with. That may change as my own mailing list grows. My marketing has always gone through this blog, Writing to be Read, which I then broadcast across my social media channels. This works fairly well, but I realized that I wasn’t targeting my specific audiences in this way. This made me realize that Nohelty’s email marketing might be more effective for more specific targeting. As I prepare for my third Kickstarter campaign, for Sarah, Book 2 in the Women in the West Adventure series, I may look closer at ways in which I might utilize email marketing to my advantage. I’m still a little hesitant though, as Nohelty recommends send frequent emails, (more than one a day). That really seems a bit much to me, but Nohelty stands behind his system.
I set the goal at $500 for both campaigns, because I felt it was a reasonable reach for little old me, who is not a bestselling, or even a known author. Nohelty backs up the advice given on the Six Figure Authors podcast, episode #048 (https://www.youtube.com/watch?v=5SvQ5hJ1i0Q). They recommended that you set a goal that is reachable and still brings in enough to cover your expenses and see the project through. A good point made in the podcast was that if you set your goal too high and you don’t fund, then you walk away with nothing, so a lower goal may be better than no money at all. They also pointed out that once your campaign funds, anything else you bring in above and beyond that is just icing on the cake. Kevin J. Anderson’s goal for his Dragon Business Kickstarter campaign was $10,000, because that is a reasonable goal for a bestselling author to shoot for, but he brought in $42,000. Nohelty recommends consideration for the size of your mailing list when setting funding goals.I think $500 is a reasonable goal since my email list is still pretty short and I’m an unknown author.
When I ran my second campaign for The Rock Star & The Outlaw offered more physical rewards because I hadn’t finished writing the book at the time that I set it up, and I didn’t realize there would be potential for a second book. (Yes, the ending surprised me, too.) So, for the top tier on this one, I offered a goodie bag with the WordCrafter logo with a poster and a signed print copy of the book, as well as the early digital copy which all backers above the $5 received.
Nohelty recommends using more digital rewards, because they are easy and cost you less to fulfill. The physical rewards surely made the cost of the second campaign higher. And if you do offer physical rewards, be sure you figure the shipping costs in to the cost of fulfillment. Since I set the same goal for both campaigns, I didn’t make as much from the second one. Definitely something to think about.
He also offers advice on setting your tier levels. He recommends $1, $10, $25, $50, and $250 tiers. I’ve backed a few campaigns now, and from what I’ve seen, each one handles setting the tier levels differently. Mine each had three tier levels, the first two being $5 and $25. For my first campaign, the top tier was $50. For my second campaign, I raised the top tier to $75, because it was mostly physical rewards which would need to be delivered via snail mail.
Another good piece of advice Nohelty offers involves offering merchandise for rewards. Physical items require you to calculate shipping into the overall cost for the fulfillment of each reward. Print books can be shipped media mail, which is less expensive, but as soon as you add any type of merchandise, that is no longer an option. So, when deciding on rewards, add-ons, stretch and flash goals, the cost of shipping must be figured in so you don’t overextend yourself and cut deeply into your profits.
Nohelty explains early bird perks-setting rewards to be available only to early backers with a point at which it is no longer available. I haven’t done this yet, but this strategy appeals to me and has me thinking about what I could offer as incentive to jump into the campaign on Day 1. This idea might be helpful, since I am an unknown author and my campaigns so far haven’t funded until near the end. It looks like Nohelty offers perks for backers and perks for Week 1 backers, so if you back on Day 1, you would receive both rewards, which is pretty cool. In fact, Nohelty offers different perks every week, which means that you can get extras if you back his campaign at any point. He suggests a perk for backing in the first 48 hours, and a perk a week for the duration of the campaign.
Stretch goals are offered when you hit a certain level of funding to keep the money climbing, and I’ve seen the bigger authors use them. They are usually added after funding, and since my campaigns didn’t fund until near the end, there wasn’t really a chance for me to use them. The second campaign funded three days before the end of the campaign, so I offered a stretch goal reward if we reached an additional $100, bringing our total to total $600. We didn’t make it, and thus ended my brief experience with stretch goals.
Flash goals were something I had heard of, but didn’t really understand what they are. According to Nohelty, they are perks given to ‘recharge momentum’ on the campaign. They are brief opportunities, i.e. “Anyone who backs the campaign in the next twenty-four hours gets a bonus.” They are designed to intice those following your campaign into taking the plunge and becoming a backer, thus keeping your totals rising toward your goal, or if fortune is with you, past it and even higher.
I have to say, Russel Nohelty’s Get Your Book Selling on Kickstarter has been extremely helpful as I look forward to future campaigns. In addition to that discussed above, he offers advice on how to set-up your Kickstarter and appeal to your audience, some of the challenges you might run into, how to keep your campaign’s momentum going, and more.
For Kaye Lynne Booth, writing is a passion. Kaye Lynne is an author with published short fiction and poetry, both online and in print, including her short story collection, Last Call and Other Short Fiction; and her paranormal mystery novella, Hidden Secrets; Book 1 of her Women in the West adventure series, Delilah, and her Time-Travel Adventure novel, The Rock Star & The Outlaw. Kaye holds a dual M.F.A. degree in Creative Writing with emphasis in genre fiction and screenwriting, and an M.A. in publishing. Kaye Lynne is the founder of WordCrafter Quality Writing & Author Services and WordCrafter Press. She also maintains an authors’ blog and website, Writing to be Read, where she publishes content of interest in the literary world.
Want exclusive content? Join Kaye Lynne Booth & WordCrafter Press Readers’ Group for WordCrafter Press book & event news, including the awesome releases of author Kaye Lynne Booth. She won’t flood your inbox, she NEVER sells her list, and you might get a freebie occasionally. Get a free digital copy of her short story collection, Last Call and Other Short Fiction, just for joining.
