Pros and Cons of Traditional vs. Independent vs. Self-Publishing (Part 4): Interview with Traditionally Published Children’s Author, Stacia DeutschPosted: November 7, 2016
So far, in this publishing series, we’ve heard from three self-published authors who say self-publishing is the way to go for today’s authors. In Part 1, we heard from my talented friend and cohort, Jeff Bowles. In Part 2, we heard from tale spinner, Tim Baker. And last week, in Part 3, we heard from storyteller and author, Arthur Rosch. This week, we’ll hear from the other side of the writing field, as I interview a traditionally published author.
Join me for today’s interview with Stacia Deutsch, who is the author of more than two hundred children’s books, both original and write for hire. I had the pleasure of first, being a cohort to and then, studying under this amazing children’s author, so vibrant and full of energy, and always smiling. She is the author of the eight book, award winning, chapter book series Blast to the Past. Her resume includes Nancy Drew and the Clue Crew,The Boxcar Children, and Mean Ghouls from Scholastic. Stacia has also written junior movie tie in novels for summer blockbuster films, including BATMAN, THE DARK KNIGHT and the New York Times Best Sellers: CLOUDY WITH A CHANCE OF MEATBALLS JR. and THE SMURFS.
Kaye: When did you know you wanted to be an author?
Kaye: What do you see as the pros and cons of traditional publishing?
Stacia: I love being with traditional houses and finding my books in the big box stores, or at the airport, or at Scholastic book fairs. There is no other way into those places. The issue is that you aren’t making every cent from your own book, but you have little outlay as well. My agent gets 15% of everything I sell.
Kaye: How much non-writing work, (marketing & promotion, illustrations & book covers, etc…), do you do yourself for your books?
Stacia: It’s a big deal for the author to do their own promotion and really necessary. You have to be devoted to your audience, and build a following to be successful. You need a budget. Do you want to travel, do a book tour? website? blog tour? Everything costs. So, regardless of how you get published, play how much money and time you are willing to put into it.
Kaye: Would you recommend your chosen path to publication, to emerging writers? Why or why not?
Stacia: I am an advocate for traditional publishing. I think agents and editors are gate keepers for quality. But if you have a good idea, that doesn’t fit what houses are looking for, go for it. Just be aware of what you’ll need to do to make it work.